Research
epub |eng | 2012-01-24 | Author:Michael Cavallaro
The Benefits of Licensing Intellectual property rights are licensed or assigned rather than sold. In other words, when you transfer the rights of property to someone, you are the licensor. ...
( Category:
Research
March 19,2020 )
epub |eng | | Author:Constant Berkhout
Learnings on Search Behaviour from Eye-Tracking Studies A great way to discover how shoppers search in a shopping environment is to invite shoppers to wear eye-tracking glasses. This research method ...
( Category:
Research
March 18,2020 )
epub |eng | | Author:Kim B. Clark & Steven C. Wheelwright
Attitudes Toward Integration The effective deployment of upstream and downstream skills and capabilities in achieving integrated problem solving depends on fundamental attitudes that affect the relationship between upstream and downstream ...
( Category:
Product Management
March 18,2020 )
epub |eng | | Author:Joel Backaler
Marketer’s Cheat Sheet Target Audience First: Many brands like to start with a “cool influencer” and then find a way to reverse engineer analysis to justify why he or she ...
( Category:
Global
March 18,2020 )
epub |eng | | Author:Information Resources Management Association
Czech Republic is a world leader in organizing of Olympic parks (Sochi 2014 – Praha Letná, Rio de Janeiro 2016 – Lipno nad Vltavou, Ostrava, Plzeň, Pardubice) with a subsequent ...
( Category:
Research
March 17,2020 )
epub |eng | | Author:Claude Diderich
(3)Why does being less stressed lead to different needs with respect to mobile phones? Because with more spare time available, they have more time to call friends and relatives. In ...
( Category:
Game Theory
March 17,2020 )
epub |eng | 2002-09-09 | Author:Ryan Mathews
THE BOTTOM LINE FOR BUSINESS There are five basic take-aways business should consider when evaluating the devox’s impact on science: 1. Scientifically based business opportunities will continue to present themselves ...
( Category:
Product Management
March 17,2020 )
epub |eng | | Author:Robert K. Merton
Functions of Depth Interviewing When the interviewer has successfully managed this aspect of the interview, when he has obtained a substantial range of depth responses, he is better equipped to ...
( Category:
Research
March 16,2020 )
epub |eng | 2018-07-08 | Author:Roger Bennett
Text Box 3.1 Research opportunities: relationship marketing Relationship fundraising has been the subject of extensive investigation. Useful future research in the field could to focus on connections between relationship fundraising ...
( Category:
Research
March 15,2020 )
epub |eng | 2019-05-27 | Author:Carol J. Pardun & Beth E. Barnes & Sheri J. Broyles
SOCIAL MEDIA SOURCES Let’s get started! Even if you don’t think you’ve engaged in social media monitoring, you most likely already have. For example, have you ever conducted a Google ...
( Category:
Research
March 15,2020 )
epub |eng | | Author:Peter Gentsch
5.1.9 Prediction Per Deep Learning Deep learning is a subject that is causing quite a stir at the moment. In principle, it is a branch of machine learning that uses ...
( Category:
Research
March 15,2020 )
epub |eng | | Author:Eric K. Clemons
Power of the largest issuers. As the banks with these rewards programs grew even larger, they became even larger and even more important to MasterCard and Visa . Increased payments ...
( Category:
Research
March 13,2020 )
epub |eng | | Author:Steven Chen
DDI While conducting user research is important, consumers do not always provide useful feedback that lead to innovation (Christensen and Bower 1996). Additionally, firms occasionally need to take design one ...
( Category:
Research
March 13,2020 )
epub |eng | 2019-11-01 | Author:Adrian Sandmeier
You Can’t Know Everything This client wasn’t lacking all the typical knowledge a marketing professional brings to the table. In fact, she knew as much about video marketing as most ...
( Category:
Product Management
March 12,2020 )
epub |eng | | Author:Francis Srun
4.5 Product Desires As seen previously, the brand is powerful and definitely influences the customer’s decision in their purchase—very often unconsciously. But a customer does not think by way of ...
( Category:
Research
March 12,2020 )
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